The trend waves and business.
If you have been using social media for a while now and are actively listening to the business world then you know the trend waves on which businesses take a ride.
Dropshipping, crypto, NFT, digital products and now Saas?
Is Saas the new NFT or the trend wave? Or is it still AI?
See the business niche to different people are different. In fact it all depends on the influencer or promoter that you are following on social media. From kitchen to public mannerism we take advice from these influencers and it is always a good idea to listen to an expert in any matter but is it the same when it comes to starting your business or side hustle?
First of all to people who are asking if dropshipping is dead or marketing is dead? It is not dropshipping that is dead or the marketing agency business that is dead rather the product or service that your business is selling.
6 or 7 years ago you could simply promote a crazy toy online through your dropshipping business and sell it but now selling the same product using drop shipping would be a worst idea and the reasons?
The saturation, no more people wants the product now as it is not cool any more or because of any other reason. Think of a fidget spinner, how cool was it back then, right?
The other problem might be availability of the same product on ecom giants like amazon within a lesser shipping period or cheaper price.
Businesses and products take evolution and to decide whether something is dead or not you should probably go and check the demand it still has. In a simple way you should go check if dropshipping is dead if you are planning to start a service based company like shopify or weebly.
Is it applicable in every case? Certainly not. There was and still is the business of collectables which evolved in forms of NFT or Tokens but failed miserably. The news across the internet about some of the biggest promoters losing chunks of money was all around. The business mode of tokenisation was fine but the product was the problem here. Usually the business of collectibles comes out of two things: hobbies and Tax deductions and it ain’t for the common man.
Rather than listening to anyone from anywhere you should always have an idea of things that are doing and should always analyze everything about it. Trend waves are like tides if you are not on time you will only lose things.
Now the real question: How long does a trend last?
The duration of a trend can vary significantly depending on several factors, including the nature of the trend, its origin, and the context in which it emerges.
Short-Term Trends: These are often related to fashion, pop culture, or current events. They can be very fleeting, lasting weeks to a few months at most. For example, a viral dance craze or a fashion trend might be popular for a short period but quickly fade away.
Mid-Term Trends: These trends typically last longer than short-term trends but are not considered long-lasting. They can endure for several months to a couple of years. Examples might include a particular style of music or a smartphone feature that gains popularity for a year or two.
Long-Term Trends These trends have more staying power and can last for many years or even decades. They often represent significant shifts in culture, technology, or societal values. Examples include the rise of the internet, the environmental sustainability movement, or the adoption of smartphones.
Evergreen Trends: Some trends are essentially timeless and never truly go out of style. These are often related to basic human needs or preferences and can persist indefinitely. For example, the demand for clean water, access to education, or the desire for personal wellness are trends that are unlikely to disappear.
Cyclical Trends: Certain trends follow a cyclical pattern, going in and out of fashion over time. For example, fashion trends from past decades often come back into style in a modified form. Economic cycles, such as recessions and recoveries, also follow a cyclical trend.
Fads: Fads are extremely short-lived trends that spike in popularity and then quickly disappear. They may last only days or a few weeks. Examples include viral challenges on social media or short-lived dietary fads.
After all it is not that easy to predict the real time lasting of a trend as it depends on many hidden factors so investing on such trend based products and pulling out of it is actually very challenging than you think but don't worry they won’t disappear in a new day but to foresee how long is the important task.
For businesses and individuals looking to capitalize on trends, it's essential to stay informed, adapt quickly, and be mindful of the lifecycle of the trend in question. Some trends may provide short-term opportunities for profit, while others may have long-lasting implications for industries and society as a whole. The cultural change is something that would for a very long term even for it to become one takes the same period of time.
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